3 min read

How to Break Into An Established Market As A New Entrant

By Pete Conrad on Sep 19, 2023 9:00:00 AM

So… you want to break into a market as a new entrant that already has established players?  While this is not an easy task, the opportunity to shake up an established category is one that can create great returns for delivering innovation to a stale, overlooked category.  Some great examples of category disruptors are Dollar Shave Club and Dyson vacuums.  These two companies delivered innovation in old categories, which differentiated them and their products.  

Topics: Credential Program
3 min read

Need a New Supplier?

By Pete Conrad on Aug 24, 2023 8:00:00 AM

You might wonder what does on-demand labor have to do with supplier sourcing?  On-demand labor is a path to supplier development and cultivating competition by exploiting it to allow a new market entrant  a chance to meet the needed service levels. 

Topics: Credential Program
2 min read

Preferred Business Highlight: Diligent Delivery Systems

By Tim Seargeant on May 31, 2023 11:26:13 AM

The modern business environment is continually transforming, from world events drastically changing consumer behavior, to rapidly improving artificial intelligence, which is making adaptability a critical factor for competitiveness.  Quickly adopting new ideas and practices, especially in this digital age, seems like an obvious strategy.  However, mature and established industries are typically more hesitant to change what’s been working well in decades past.  This is where a company like Diligent Delivery Systems stands out as an example of embracing new ideas in the centuries old industry of logistics.

Topics: Credential Program